CASE LIBRARY
Business BaZi Cases
Browse Business BaZi cases with birth data, Day Master clues, career turns, and public life events, using real figures to study Chinese astrology patterns.
Sam Walton (山姆·沃尔顿)
Born in rural Oklahoma, Sam Walton started with a small-town store and went on to build a retail empire defined by low prices and efficiency.
Ren Zhengfei (任正非)
Ren Zhengfei (born 1944) founded Huawei.
Ray Kroc (雷·克罗克)
Ray Kroc (1902-1984) turned McDonald’s into a global chain.
Pony Ma (马化腾)
Pony Ma (1971-) is a principal founder of Tencent. QQ, WeChat, games, payments, and platform governance make this less a simple startup story than a long product-organization case.
Phil Knight (菲尔·奈特)
Phil Knight (1938-) co-founded Nike. Running, imported shoes, campus selling, brand expansion, and later philanthropy make this a case of ambition paired with long-term operations.
Pete Rozelle (彼得·罗兹尔)
Pete Rozelle (1926-1996) served for decades as NFL commissioner. The AFL-NFL merger, the Super Bowl, and shared television revenue all sit near the center of his legacy.
Michael Dell (迈克尔·戴尔)
Michael Dell (1965-) was an American entrepreneur and founder of Dell Technologies. He started the company at 19 with a direct-sales PC model, then led it through IPO, privatization, acquisitions, and enterprise technology shifts.
Mark Zuckerberg (马克·扎克伯格)
Mark Zuckerberg (1984-) is an American entrepreneur and programmer, co-founder of Facebook and later chief executive of Meta. His public life centers on product building, platform power, capital markets, and long technical bets.
Liu Chuanzhi (柳传志)
Liu Chuanzhi is a leading Chinese entrepreneur and a co-founder of Lenovo, playing a key role in the company's global expansion.
Li Shufu (李书福)
Li Shufu, born in Taizhou, Zhejiang, is a leading entrepreneur in China’s private automotive industry and the founder of Geely.
Li Ka-shing (李嘉诚)
Li Ka-shing is a Hong Kong entrepreneur born in Chaozhou, Guangdong, who built a vast and diversified business empire starting from manufacturing.
Leo Burnett (李奥·贝纳)
Leo Burnett was an American advertising executive and founder of Leo Burnett Company.